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Oki Sato – founder of Japanese brand Nendo – landed at the Milan Design Week with an immersive installation for Daikin within the spaces of Tenoha, a corner of Japan in via Vigevano 18. Canadian-born Japanese designer Oki Sato is the founder of Tokyo-based design firm Nendo and a bona fide workaholic with over 100 product launches in just the last year. You might like. It’s like a zooming lens: I come back and forth every time. When you work on so many projects you might lose yourself. I like to start from the small scale, from a very small idea that I try to expand into objects and into space. This multitude of elements strikes the eye. Mr. Sato is extraordinarily prolific, and examples of his projects abound. Jul 17, 2019 - 10 Questions With… Oki Sato | Interior Design Magazine What is your relationship with architecture? It’s about working on every single detail. A new perspective that I try to deliver to my clients or the people who interact with my pieces. I’m not saying that I’m going to design every single handle, but just trying to find things from the catalogue is not really interesting to me. Maybe it’s kind of similar to Japanese cuisine or food. In a way it broadens people’s mind, so that’s very important. Plus, when something is not working in one project you can put it into a totally different one: it’s like a puzzle, a constellation of stars that you just connect, ending up with nice stories. Oki Sato, Founder of nendo, explains how the Japanese design studio borrowed M. C. Escher’s artistic tool set to create an otherworldly spatial installation inside Escher X nendo | Between Two Worlds. First of all, there’s the mad genius that is Oki Sato himself: I am just addicted to design. But for me is very important that a project feels natural, in a way. This was followed three years later by an office in the European design metropolis of Milan. Share; Nendo_Portrait Oki Sato (c) Takumi Ota ... TLmag had the chance to interview Sato before the opening —and we’ve invited him at the same occasion to be a guest editor of our next issue on contemporary Asian aesthetics, coming out this November. Australian Wine, China’s Spacecraft Returns to Earth With Moon Rocks, News Corp is a network of leading companies in the worlds of diversified media, news, education, and information services. Editoriale Domus SpaVia G. Mazzocchi, 1/320089 Rozzano (Mi) -Codice fiscale, partita IVA e iscrizione al Registro delle Imprese di Milanon. It’s important for a designer to deliver those moments. Quite recently we’re not only hiring designers but there are scientists and engineers working in our studio and these guys really help us out to create what we do. The execution is almost maniac, if you get closer to the flowers: they are glued to the metal stem but it’s almost invisible. Having so many projects all at once allows you to forget about them for a few hours or a few days, so you always have a fresh mind when you come back. Interview . In this interview filmed at Mint Gallery in London, Oki Sato of Nendo talks about Growing Vases, an installation of hand-blown glass lights with the blowers pipe… Questo appuntamento è stato per me motivo di grande ansia e agitazione. We did so many tests, it was crazy. I’m already designing plugs and switches that are functional design pieces for the house. In the Mind’s Eye Refik Anadol Between Two Worlds Interview with nendo Founder, Oki Sato Live in-studio artist visit – Timo Nasseri Get to know artists Cabinets of Curiosity Sibella Court for The Society Inc. Channel. Where is your studio going to be in the future? I think of it as a small piece of furniture, in a way. I think is just a method that we use because we start from a small idea. We started a conversation with Daikin on how to express “air”, which is the core philosophy of the brand, and which is something that you cannot really see or feel. In an interview … Born in Toronto and raised in Tokyo, Mr. Sato is known for marrying the harmony and simplicity of Japanese design with an uncharacteristic irreverence. Il migliore. Oki Sato, who heads the firm Nendo, has been named by Fast Company as one of the brightest talents in a new generation of Japanese minimalist designers. It feels strange that we have to dismantle it in less than 7 days, but I think it’s the magic of the Salone. I always feel that I have to hold to that. It does, but when you create an object you’re still in the act of producing something, so there is always the risk of overdoing. You have a good perception of it when you see it from above. Domus 1052 is on newsstands: “Recovering Italy”, Interview with Olafur Eliasson: sharing ideas, Ian Callum’s philosophy of design, electric cars and deconstructing a Jaguar XE, Masquespacio for Poggi Ugo: venerable terracotta with a contemporary formula, Nina Yashar: “If I had a superpower, it would be teleportation”, Jólan van der Wiel shows what happens when nature shapes our furniture, The best stands at the Salone del Mobile in Rho Fiera, Grand Tour. Nendo is back to the Milan Design Week with “Breeze of Light”, an immersive and poetic installation for Daikin, a synesthesia where to feel air through your eyes. He recently spoke to the Journal about Japanese versus Scandinavian design, juggling up to 300 projects at a time, and making people smile. View 7 Photos. Non avrei mai immaginato, nemmeno […] Trying to find a link between furniture, interior and architecture, and trying to find new ways of producing architecture. I have no idea at the moment. An interview with Oki Sato, founder and mastermind behind design studio Nendo. Instead of being fascinated by colours or forms, it’s this story behind that I’m looking for. Escher X nendo Benno Tempel and Cathy Leahy Between Two Worlds Interview with nendo Founder, Oki Sato. 15. When I started playing with polarizing film I noticed that if I have polarized-film flowers and a spotlight with another polarizing film in front and moved it, you don’t have to change the power of light to change the amount of shadow cast on the floor. oki sato Under the direction of architect Oki Sato, the group that gathers under the name Nendo has represented since 2002 a cultured and refined alternative to self-celebrative design. Nendo, Breeze of Light x Daikin, Tenoha, via Vigevano 18, Milan Design Week 2019. In the end we need to repeat these elements to create space. Oki Sato, to retrace: there is always a reason why we ultimately choose a profession. For the taller flowers we used 0.7 mm metal sticks, so they wouldn’t bend. Republican Party Faces Questions on Its Future as Trump Presidency Ends, FDA Panel Endorses Moderna’s Covid-19 Vaccine for Broad Use, Another Victim of China’s Trade Battles? Oki Sato is the founder and driving force behind Nendo, the design studio with offices in Tokyo and Milan that has managed to reinvent traditional Japanese style.Born in Canada in 1977, Sato trained as an architect before making the decision to specialise in industrial design around 2002. The interview was held on the first day of the "Salone in Roppongi. Jul 10, 2019 - Read our interview with Nando founder Oki Sato about his collection for Wonderglass and his future plans as an architect. It has to have a little bit of playfulness and friendliness and it should not look too digital. the more ideas I think of, the more ideas I come up with. Is Nendo ever going to go baroque? I think that boring moments do, the everyday routine – like waking up, brushing your teeth – it really resets my mind, I can stay blank and be centered. Nendo, Invisible Outlines. And is something common in your work, this repetition of elements. iTWire - Technology News and Jobs Australia. Event Nendo Belgium Oki Sato Interview Grand-Hornu Invisible Outlines. Design - 28 August 2017 . This is interesting because usually when you want more shadow you need more light, and viceversa. Oki Sato's studio Nendo is known for designing furniture and products like the Tangle tables for Cappellini. It’s our first time working on a software to control this wind and I didn’t want to do something too high tech or media art but with the help of this technology we are able to control the overall effect. The event has been very successful, with a highly selected attendance of editors, clients and interior-design experts. Oki Sato personally introduced his designs to the Japanese media during an interview session and a photo shooting. May 21, 2017 TEXT Anna Sansom PHOTOS Courtesy of Nendo Location BOUSSU, BELGIUM ‘I’m trying to think about things that are in between things,’ says Oki Sato, founder of Japanese design studio Nendo. Oki Sato. It’s a totally new thing for the studio. After studying architecture, I was wondering where to go from there. And he is not afraid of running out of ideas either – in fact, the opposite is true. I feel that the difference between art and design is that design has to solve some kind of problem, or refine something in everyday life, whether if it’s something very very small. It’s something I think about almost every day: doing too less is too less, doing too much is too much. But in a recent interview Oki Sato, the founder and lead designer, lets us in on a few secrets that make the company spin. The idea started July last year but we actually did tons of tests in Tokyo and construction took two full months! Were you born a minimalist or is it a constant, hard exercise you have to do all the time? By Dwell – August 24, 2016. What is design all about? Nendo, Oki Sato, per me è il numero uno in assoluto. In such a big studio as yours how do you keep the purity of the concepts, the authenticity of ideas? I do this very naturally, maybe because I respect more the concept, the story behind the object rather than the object itself. oki sato. Sometimes just blowing up the scale does not really work and I want to maintain the scale of the flower and the shadow and the spotlight. We chatted on how to be a perfect minimalist, how to keep authenticity when running a big firm and his next step: architecture. di Milano n. 1186124Capitale sociale versato € 5.000.000,00 - All rights reserved - Informativa Privacy - Informativa cookie completa - Privacy, Oki Sato: “Not so many people noticed the shadows moving”. The decorative journey by Mutaforma, Ambra Medda opens (and narrates) villa Borsani, Sign up for our Newsletter and get domus in your inbox. nendo: we are starting to work also with several car companies, companies that experiment with electronic cars. We speak with the ambitious designer and architect on color, scale and time. ... Oki Sato, the self-proclaimed spinning-top of Nendo, sees design as a means to engage in a form of dance with our endless human curiosities. One of his latest projects, called Fusion, is a furniture collection for Danish company BoConcept. In this interview to Oki Sato of studio Nendo during Milan Design Week, the Japanese designer tells us about the 50 Manga Chairs project, his life in Milan and his studio in Japan by Fabian Peters | 1/24/2019. Oki Sato's Nendo has designed three displays at Paris department store Le Bon Marché, including a series of kinetic blossom-like raindrops in the central atrium. Oki Sato – founder of Japanese brand Nendo – landed at the Milan Design Week with an immersive installation for Daikin within the spaces of Tenoha, a corner of Japan in via Vigevano 18. So I came up with an idea of a room where you can feel the wind without using any wind but just using light and shadow. It’s almost like a product design. Finding a good balance is one of the most important things a designer should do. Oki Sato would add another: narrative. Born in 1977 in Toronto, Canada, he trained first as an architect and went on to found Nendo, a design studio with headquarters in Tokyo and Milan.Sato is best known for his reinvention of … Does it make sense? You have designed almost everything, your production is one of the vastest in the design industry. Creative brain behind the Japanese design studio Nendo. There are a few universally accepted principles of good design: balance, scale, contrast, unity. Leggi questo post in ItalianoDurante l’ultimo Fuorisalone ho avuto l’opportunità di incontrare e intervistare Oki Sato, l’anima dietro lo studio giapponese Nendo. Where does it come from? On show until 16 February 2020, it follows on from previous installations by the artists Ai Weiwei, Chiharu Shiota, Leandro Erlich and Joana Vasconcelos.Nendo’s proposal, Sushi as well. In this interview filmed at Mint Gallery in London, Japanese designer Oki Sato of Nendo talks about Growing Vases, an installation of hand-blown glass lights with … Milan 2015: prolific design studio Nendo has launched over 100 products during the past year. We are trying to expand to architecture now, in the next few years. His passion for design and its limitlessness is uninhibited and childlike in the most remarkable of ways. But your work sits in between design and art. One project we are working in Japan is a weekend house made of prefab, ring-shaped, very cheap concrete blocks. Oki Sato discussed his seemingly unending supply of creative inspiration in an interview as being “akin to breathing or eating”. Well yes, it’s very hard to say because this installation isn’t really solving any problem... actually it’s generating more problems! Interview: Designer Oki Sato of Nendo Oki Sato of Tokyo design house Nendo, on Japanese versus Scandinavian design and why old is better than new. oki sato Interview with the artist, with images of works. The renowned Japanese designer discuses furniture, … We chatted on how to be a perfect minimalist, how to keep authenticity when running a big firm and his next step: architecture. Sato-san had a busy schedule of interviews on this day, but he talked calmly with a smile on his face. When you work too much on detailing you lose the entire story sometimes. What does the Nendo house need to have? Emotions. I studied as an architect in Japan, then I switched to design when I went to my first Salone del Mobile in 2002, and now I am slowly trying to approach architecture from a different point of view. I think is similar to what I’m trying to do with design. Dec 2020 Heritage Bank inks five-year ‘fibre-first’ communications deal with Vocus 15. When I’m in Tokyo I do meetings, meetings, meetings with my designers and it’s not just about the grand concept but about working and refining every single detail. Posted on 18 April 2013 24 August 2018. The studio is getting really borderless. I don’t think that special moments necessarily create special ideas. Oki Sato Interview by Bronwyn Marshall. His works have been collected by the Museum of Modern Art in New York and the Centre Pompidou in Paris, and past projects include a lacquered version of the ubiquitous Cup Noodles container and a collection of knit-covered maplewood furniture inspired by Winnie the Pooh. It comes only from everyday life. It’s like a huge architectural model. Do you remember the moment when you decided to follow the path of design? Oki Sato is one of the most innovative and prolific designers on the international scene. Movie: Oki Sato of Nendo explains the concept behind the Japanese studio's redesign of a 40,000-square-metre shopping mall, in this video Dezeen filmed in … And is a pity that not so many people noticed the shadows moving. Designs by Tokyo-based design studio Nendo are instantly recognizable. When I want to tell a story, the object that is in front should not stand out too much, therefore I don’t want much decoration or something that distracts from the story behind it. But it is a risk sometimes. "It's not the shape or color, it's about what's behind the object," said the 37-year-old founder of Tokyo-based design house Nendo. Then everything is made with paper so that the overlapping is seamless: if we had used paint it would have clogged the wholes, so in the end we used paper. After completing his degree in architecture, he established his Nendo studio in Tokyo. Born in 1977 in Toronto, Canada. 07835550158R.E.A. Just last year, he unveiled 56 new products and interiors with Nendo: among them, bottles for a coffee-flavored beer, the interiors of a department store and a champagne cooler inspired by traditional Japanese spa buckets made of bamboo. At just 25 years of age. Interview: Nendo’s Oki Sato. I’m not sure if it’s going to work or not. Even if I work with about 40 designers in the studio, I check every single prototype, I have meetings with almost each of them every day, it takes me 6 or 7 hours a day. After you see this installation, for example, you will think differently about light and shadow. This is a good question. In this case the shadow is not really affected by the light, so by using this technique we ended up with 17.000 flowers all in a specific position and direction: they had to be horizontal to create this landscape, and every single flower has a different height. NENDO design. Maybe one day, when I grow old (laughing). Sato says that the more concepts he comes up with, the freer he feels. Il mio preferito. We are working with engineers to put them together and create spaces for living, finding new ways of building architecture, it’s exciting. I just keep on designing every day, 24 hours a day…. Posted by Graham Hiemstra. Oki Sato. Take for example tofu, it’s just a white block, something very minimal, but the process behind it is very time consuming, there is a lot of technique within that process. Read — Design. (laughing). By doing the same everyday things I am able to become zero again and have a fresh mind always. Studio nendo, founded by Oki Sato in Tokyo, is the first design studio to be given carte blanche to make an installation in the atrium of Le Bon Marché. It’s not the big things that create big design but it’s the small things that are really important to me. What should express? Dec 2020 … Where does inspiration come from? We arrived here in Milan in February and there were more than 20 designers working here. oki sato introduces designboom into a brand new project, see the video! How do you approach this? Sushi is just rice with raw fish on top but the technique of cutting it and treating fish takes loads of time. There isn’t any magic to that, I try to never let go the concept, whatever happens, because – you know – there is the client needs, and the budget, and a lot of things that get in the way between you and the concept. nendo created their installation designs according to a set of rules inspired by Escher’s own mathematical approach and a house motif was adopted to guide visitors throughout the gallery spaces. Object itself with images oki sato interview works for Cappellini very small idea that I try to expand objects... Prefab, ring-shaped, very cheap concrete blocks Breeze of light X Daikin, Tenoha via! Scale, from a very small idea that I have to hold to.. 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